Uturn Ent. is an example of a small business with a global vision. The company was established by Saudi students living in Canada, with hopes of changing the world through positive media. However, they needed an angel investor to get started. FullStop Advertising, a leading modern ad agency in KSA, took interest in Uturn and provided them with an unbeatable offer which led to their national success.
This September marks the first anniversary of launching the Youtube channel, and today Uturn is bigger than any other Saudi media company on Youtube. With 3 programs launched, more than 20 uploaded episodes, and between 200,000 to over a 1,000,000 viewers per video; Uturn is yielding in approximately SR50,000 in advertising for its highly rated show, and no less than SR25,000 for the other shows. the brand is currently valued at SR12,000,000 based on publicized offers from media giants such as MBC. According to an article by Saudi journalist Mahmoud Sabbagh, the company is expected to reach an annual profit of five million riyals by 2013. Thus fulfilling Google’s Regional Manager, Abdulrahman Tarabzouni’s, prediction that KSA will witness the first Saudi to make his first million from investing in the internet.