Go Online Series: The Mechanics of Taking a Business Online

Although it houses thriving economics and high Internet connectivity, the GCC’s e-commerce culture is still in its infancy stages. And while both experts and users can attribute this slow progress to many factors, this article is purely concerned with the mechanics of taking a GCC business online, whether to directly sell or to present. The article is the first of a series that will be concerned with how a business may successfully establish an online presence that adds to its bottom line.